• Affective Forecasting

Market Forecasting

Know the magic number – and be ahead of the curve with better capacity utilization and marketing planning

To help you understand what the market would look like few years down the line, we first start with Data Mining and Sourcing:

Primary Research

The primary sources are the interviews with KOLs, such as CEOs, vice presidents, marketing and sales directors, consultants, technology and innovation directors, and related key executives from various key companies and organizations, and surveys conducted across the value chain.

A database of the key industry leaders is prepared using secondary research. In the primary research process, various sources from both the supply and demand sides are interviewed to obtain qualitative and quantitative information 

Secondary Research

This research study involves the usage of widespread secondary sources such as directories; databases such as Hoovers, Bloomberg Business; white papers; annual reports; company publication; investor presentations, SEC filings of companies and documents from various associations ,etc.

Secondary research is used to identify and collect information useful for the extensive technical, market-oriented, and commercial study of this market. It is also used to obtain important information about the top players, market classification and segmentation according to industry trends to the bottom-most level, and key developments related to market and technology perspectives.

Data Triangulation and Forecasting


Market Forecasting